Blogger: Janet Kobobel Grant
Authors are always on the lookout for ways to effectively market their books. This week and next I’ve asked two of my clients to showcase avenues they turn to that let readers know a new book …
book promotion
Cross-promoting– How Much Is Too Much?
Blogger: Wendy Lawton
A couple weeks ago I wrote a blog post about The Trouble with Tribes. Goodness, that one stirred up a lot of conversation! Someone privately contacted me with this follow-up question:
“I have another notion I …
The Furrowed Brow
Blogger: Wendy Lawton
Location: Books & Such Central Valley, California Office
First Published: August 10, 2009
I used to have a terrible worry habit. When I was young I was a master at the worst case scenario. It’s been more …
MARKETING MATTERS: Beyond the Big Splash; How to Give Your Book Serious Shelf Life
Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, Texas PR Office
Weather: Rainy and warm–fall’s coming!
Congratulations! You’re published! Likely your publishing house began planning for publicity and marketing months–or even a year–before the book’s release. At Books & Such, we …
MARKETING MATTERS: Beyond the Big Splash; How to Give Your Book Serious Shelf LifeRead More
MARKETING MATTERS: Freebies, Promos, and Giveaways–Oh, My!
Blogger: Kathleen Y’Barbo
Location: The Woodlands, Texas PR Office
Weather: Warm and Steamy!
Freebies, promos, and giveaways! The buzz on writers’ loops abounds with ideas for promotional items and makes it seem as though any author who hasn’t paid to …
MARKETING MATTERS: Freebies, Promos, and Giveaways–Oh, My!Read More
FAQ: What Makes an Agent Say Yes?
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
For those of you who despaired after reading the number of queries our office has received so far this year (almost 3,000 for those of you who …