Blogger: Michelle Ule
Sitting in for Rachel Kent
By this time, most writers know they are responsible for some marketing if they wish to publish their manuscripts.
But what does that really mean? How much marketing? What do you have …
publicity
Let’s Talk About an Author Website
Blogger: Michelle Ule
Sitting in for Wendy Lawton busy preparing for a writer’s conference.
Let’s talk about author websites today.
While you can get plenty of advice and tutorials from many spots, I want to talk about my experience with …
Is All Publicity Good?
Blogger: Rachel Kent
While I was in Orlando, FL for the International Christian Retail Show (ICRS), I checked Yahoo news and saw that they were reporting a failed publicity stunt for Grey–the new book by the Fifty Shades of …
Savvy Response to the #TheDress
Blogger: Janet Kobobel Grant
Last week a dress took center stage online. For those who managed to remain oblivious, here’s the scoop. BuzzFeed showed a photo of a dress that, to some, was blue and black but that others decidedly …
Self-Promotion for Authors: The Better Approach
Blogger: Mary Keeley
What does your mind conjure when you hear the word self-promotion? How we want to roll our eyes when we hear someone spouting on and on about their achievements, perhaps even embellishing them, in general conversation. …
Marketing: Call in the Professionals?
Blogger: Michelle Ule
Location: Santa Rosa, Calif.
Some people actually major in marketing in college and get degrees. They like to talk about new products and to sell things–it’s exciting to them.
I’m not one of those people.
Sure, I …
Assumptions of an Unpublished Writer: Easy Street
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Assumption of the day: “Once I sell my first book to a publishing house, it’s going to be easy to sell the rest of my manuscripts.”
We see …
A Guide to Proposals: Lesson 4
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
Your Platform and Marketing Section
I know I touched on this yesterday, but I’d like to take a more in-depth look at what it means to have a …
A Guide to Proposals: Lesson 3
Blogger: Rachel Kent
Location: Books & Such main office, Santa Rosa, Calif.
What should go into a proposal? What’s the basic format for a proposal? Fiction and nonfiction proposals are slightly different, but I’d like to give all of you …
Things Writers Should Keep Track Of: Part 2
Blogger: Rachel Kent
Location: Books & Such Main Office, Santa Rosa, Calif.
After Publication: Promotion
Once a book has released, the author is thrown into a world of promotion. The author is bombarded with blog tours, radio interviews, book reviewers …