Blogger: Janet Kobobel Grant
If you’re like me, you’re always on the lookout for resources or creative ways to approach the writing craft or to be at the top of your publishing game. We can use all the help we …
Seth Godin
The Trouble with Tribes
Blogger: Wendy Lawton
Seth Godin got us thinking about our tribes in his book by the same name. Our tribe consists of those we lead or those who gather around us. Authors and authors-to-be are constantly encouraged to begin amassing …
A Case Against Shortcuts for Writers
Blogger: Mary Keeley
I’ve found that if I have a good view of the big picture for something, it is easier to understand how, and more importantly why, the individual pieces fit into place the way they do. For …
Do book launch teams work?
Blogger: Janet Kobobel Grant
Seth Godin talks about building a tribe; Michael Hyatt talks about creating a launch team. Both concepts contain the same nugget of truth: If you want to drive sales, you need a crowd of influencers to …
Old-Style Agents vs. New-Style
Blogger: Janet Kobobel Grant
Part 1 of 3: The Brave New Publishing World
In a recent interview, Seth Godin told the interviewer, literary agent Jeff Rivera, Seth’s view of an agent’s future: “I’d start by redefining what you do. I …
So What’s an Author To Do?
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office, CA
We’ve spent four/fifths of the week talking about the frustrations inherent in self-marketing our books–from the fact that we can’t just turn it over to the experts to the …
Career Killers: Playing Around the Edges
Blogger: Wendy Lawton
Location: Books & Such Central Valley Office
Weather: Sunny and mid-nineties– again!
Here’s another comment I recently heard from a frustrated editor talking about a writer: “I just wish he would spend less time networking—Twittering and Facebooking— …
Best of the Blog 2009: Why a Book Cover Matters Anyway
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office
What do you think is a book cover’s main function: Read this blog to get Seth Godin’s opinion.
What makes a cover so clever, so iconic, that you have to …
Best of the Blog 2009: Why a Book Cover Matters AnywayRead More
MARKETING MATTERS: ACFW Wrap-Up
Blogger: Kathleen Y’Barbo, Publicist
Location: The Woodlands, Texas PR Office
Weather: A chilly 68 degrees!
Last week I joined 500+ others at the annual American Christian Fiction Writers conference in Denver. Those who were there know what a worthwhile event …
Crafty Ideas
Blogger: Janet Kobobel Grant
Location: Books & Such Main Office, Santa Rosa, Calif.
If you’re like me, you’re always on the lookout for new resources or creative ways to approach the craft of writing or to stay up on the …